Studio

PlayCluiche

A founder-led Irish indie game studio, started by Dylan Cleary, building original, exportable game IP from Irish social systems.

01

What we are making

A forever-career Gaelic games management sim: start with a parish side and keep going — club, county, province, All-Ireland — with real Gaelic tactics, endless seasons, random season events and a holiday mode for when you just want the summer to pass. Old-school manager-sim depth, with genuinely good animation and graphics.

02

Execution

Production is engineering-first and AI-assisted: a deterministic, fully tested simulation core, a staged asset pipeline using free tooling and original work with recorded provenance, and hard scope gates at every stage.

AI tools implement reviewed, specified work under written authority limits; they have no authority over product direction, cultural rules or release decisions. Every asset and material code block carries a provenance record, so the rights position is clean for chain-of-title review at any stage.

03

World and rights stance

The base game ships fictional clubs, people, crests and competitions — independently created, not real entities lightly renamed — with a neutral, documented data-mod schema.

The studio does not create, host, endorse or link to unlicensed real-identity packs. This keeps the licensing risk profile clean and the IP wholly owned.

Contact

Socials: @playcluiche

Funders, partners and press: introductions are welcome. Coming to Steam Early Access — no date or price announced.